The clash of cultures : hybrid learning course development as management of tension.

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Authors
Cowie, P.
Nichols, M.
Keywords
Educational technology
Mobile communications technology
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Issue Date
2010
Peer-reviewed status
Type
Journal Article
Abstract
Using a case study approach, this paper considers e-learning project management from the perspective of navigating tension between faculty and instructional design/e-learning expertise, in the context of as the bridging of two distinctive cultures. The diffusion of e-learning in an institution where, historically, faculty have been independent teachers and have not made extensive use of e-learning techniques, generated tension when a team-based approach to course design was adopted. Relationships, it is suggested, are as important as project timelines in such a setting.
Citation
Cowie, P., & Nichols, M. (2010). The clash of cultures: Hybrid learning course development as management of tension. The Journal of Distance Education, 24(1), 77-90.
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