Branding universities in Asian markets.
dc.contributor.author | Llanes, V. | |
dc.contributor.author | Gray, B. | |
dc.contributor.author | Fam, K. | |
dc.date.accessioned | 2012-09-13T04:03:42Z | |
dc.date.available | 2012-09-13T04:03:42Z | |
dc.date.issued | 2003 | |
dc.identifier.citation | Llanes, V., Gray, B., & Fam, K. (2003). Branding universities in Asian markets. Journal of Product and Brand Management 12(2), 108-118. | |
dc.identifier.uri | http://hdl.handle.net/11072/295 | |
dc.language.iso | en | |
dc.subject | Branding | |
dc.subject | Universities | |
dc.subject | Asia | |
dc.subject.other | 350000 Commerce, Management, Tourism and Services | |
dc.title | Branding universities in Asian markets. | |
dc.type | Journal Article | |
opnz.dateCopyrighted | 2 | |
opnz.dateSubmitted | 108 | |
opnz.description | 118 | |
opnz.extent | Journal of product and brand management | |
opnz.hasPart | 12 |