The handbook of public relations.
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Open Access Location
Authors
Keywords
Public relations
Handbooks
Handbooks
Description
Publisher
Oxford University Press
Rights
Rights holder
Issue Date
Peer-reviewed status
Type
Book
Abstract
Uniquely South African in its context and content but is an up-to-date core text for PR students and practitioners with updated case studies and content. A leading text in the field of Public Relations.
Citation
Skinner, C., von Essen, L., Mersham, G. M., & Motau, S. (2010). The handbook of public relations (9th ed.). Johanneburg, South Africa: Oxford University Press.